Studio Notes8 min read

Sourcing Artisan, Scapa and House of Wool: How a European Furniture Agency Works for Showrooms and Designers

What a furniture agency actually does, how the three houses we represent differ, and how showrooms, architects and designers across Switzerland, Liechtenstein, Italy and Austria work with us.

Robin Gregory17 May 2026

A furniture agency is the layer between a maker and the project that specifies it: it represents a small number of houses, holds their collections and finishes, and handles bespoke and contract specification so that a showroom, architect or interior designer deals with one accountable party rather than negotiating directly with several factories. That is the mechanical answer. The useful answer is that a good agency exists to stop the two ways these projects usually go wrong, and it is worth being clear about both before sourcing anything.

Introduction

A furniture agency is the layer between a maker and the project that specifies it: it represents a small number of houses, holds their collections and finishes, and handles bespoke and contract specification so that a showroom, architect or interior designer deals with one accountable party rather than negotiating directly with several factories. That is the mechanical answer. The useful answer is that a good agency exists to stop the two ways these projects usually go wrong, and it is worth being clear about both before sourcing anything.

The two failures an agency is there to prevent

The first failure is choosing a house by its image rather than the brief. A collection that photographs beautifully can be the wrong material, the wrong durability or the wrong price for the room it is going into, and that mismatch is rarely visible until it is installed. The second failure is coherence loss: a project assembled from many suppliers, each chosen in isolation, that never quite resolves because no one was responsible for how the parts sit together.

We work to prevent both. That means sometimes telling a designer that the house they like is not the one their project needs, which is not the easiest way to make a sale, but it is the only honest way to run an agency that wants the work to last and the relationship to continue.

The three houses, and what each is actually for

We represent three houses, and the most useful thing we can give a specifier is a clear sense of which brief each one answers.

Artisan is a Bosnian solid-wood furniture house that controls its entire process, from raw log to finished piece, with natural drying and five-axis machining at industrial scale. It is the right house when a project wants the weight and longevity of solid timber and needs contract quantities cut from coherent batches. Its proposition is consistency and provenance, not the irregular signature of a single bench.

Scapa Home Collection is a contemporary Belgian house built outward from textile, producing furniture, textiles, outdoor and decoration as one coordinated collection for residences, holiday homes, hotels, restaurants and event spaces. It is the right house when a brief spans several spaces that must feel related without being uniform, and when palette coherence across a whole scheme matters more than any single hero piece.

House of Wool makes handknotted and handwoven carpets in pure wool, in a Belgian craft tradition, from stock in standard sizes or bespoke to a specific size and pattern. It is the right house when the floor is expected to outlast several refreshes of everything above it, and when a room either needs a resolved standard piece quickly or a custom one made to a single palette.

A simple way to hold the decision: Artisan when the answer is solid wood with provenance, Scapa when the answer is a coordinated room rather than an object, House of Wool when the floor has to last a generation. Most projects that come to us want one clearly and another as support; the work is identifying which is which early, not late.

What an agency does that a catalogue cannot

A catalogue can show a product. It cannot tell you whether a fabric is rated for the use you are putting it to, how a bespoke dimension will be handled, what a contract lead time realistically is, or whether two houses will sit well together in the same scheme. Those are the questions that decide whether a specification succeeds, and they are the ones an agency is for.

There is one more thing worth saying plainly. Robin Gregory Interiors is also an interior design studio, which means we specify these houses in our own projects, not only sell them to others. Advice from a party that has to live with its own recommendations is a different thing from advice that ends at the invoice. It is the main reason we keep the represented list short: we would rather know three houses to the depth required to specify them properly than carry a wide list we could only describe.

What most people get wrong when sourcing at this level

The most common mistake is treating bespoke and lead time as an afterthought rather than the first question. At this level, the interesting work is usually custom in some respect, and the houses that handle bespoke well are not always the ones with the best catalogue photography. Ask about it at the start.

The second mistake is specifying contract environments on appearance. A textile or a carpet that is right for a private room can be wrong for a restaurant or a hotel corridor, and the deciding factor is a durability rating, not a swatch. The third is sourcing every element separately and hoping it resolves; coherence is designed in by deciding the material language before the individual pieces, not after. None of these mistakes is exotic. They are simply the ordinary ways good intentions go wrong without someone accountable for the whole.

What to send us, and what comes back

The enquiries that move fastest are the ones that arrive with the brief, not just the interest. For a project, the useful starting information is the spaces involved, roughly when they need to be delivered, whether the work is residential or contract, and any fixed constraints already in place: a palette that has to be met, a budget band, a dimension that cannot move. None of it needs to be resolved; it needs to be stated, because the constraints are what determine which house fits.

What comes back is a view on which of the three houses suits the brief and why, an honest note where none of them is the right answer, and then the practical layer: catalogues and finishes for the relevant house, realistic lead times, and how a bespoke or contract element would be handled. For a showroom weighing whether to carry a house, the exchange is shorter, what the house is, how it is supported, and what representation in your market looks like in practice. In both cases the first reply is advice on fit, not a quotation. The quotation only matters once the fit is right, and getting that order wrong is what wastes a project's time.

How it works for showrooms, architects and designers in Switzerland, Liechtenstein, Italy and Austria

We work with showrooms, architects and interior designers across Switzerland, Liechtenstein, Italy and Austria as the exclusive representative for Artisan, Scapa Home and House of Wool in those territories. The engagement is straightforward: tell us the brief and the constraints, and we will say which of the houses fits, hold the catalogues and finishes, and handle bespoke and contract specification through to delivery.

For a showroom considering carrying one of the houses, for an architect specifying a hospitality fit-out, or for a designer resolving a residence, the route is the same. Contact us with the project, and we will tell you honestly whether what we represent is right for it. If you want to read the houses in more depth first, the profiles of Artisan and Scapa Home Collection set out how each one is made and where it belongs.

Frequently asked questions

What does a furniture agency actually do?

A furniture agency represents a small number of furniture houses, holds their collections, finishes and catalogues, and manages bespoke and contract specification. It gives a showroom, architect or designer one accountable point of contact instead of dealing with several manufacturers directly.

Which brands does Robin Gregory Interiors represent?

Robin Gregory Interiors represents three houses: Artisan, a Bosnian solid-wood furniture maker; Scapa Home Collection, a contemporary Belgian textile-led collection; and House of Wool, a Belgian maker of handknotted and handwoven pure-wool carpets. Each suits different briefs.

How do I choose between the houses for a project?

As a first cut: Artisan for solid wood with provenance and contract consistency, Scapa for a coordinated room across multiple spaces, House of Wool for a floor built to last a generation. Most projects want one clearly and another in support; we help identify which early.

Can the agency handle bespoke and contract orders?

Yes. Bespoke dimensions, custom patterns and contract quantities are specified through Robin Gregory Interiors. Because we also run an interior design studio, the houses are specified by people who use them in their own projects, not only sell them.

Which markets does the agency work with?

Robin Gregory Interiors is the exclusive representative for Artisan in Switzerland and Liechtenstein, for Scapa Home in Switzerland, Italy and Austria, and for House of Wool in Switzerland. Enquiries from trade in those territories are handled directly rather than through a distributor.

How do I get in touch about a project or carrying a brand?

Contact Robin Gregory Interiors with the brief or the enquiry. For a project, describe the spaces and constraints; for a showroom interested in a house, say which one. We will advise honestly on fit before anything is committed.

Sources and further reading

Robin Gregory Interiors, the agency, Artisan and Scapa pages — houses represented, collections and catalogues.

Journal profiles: Inside Artisan, Scapa Home Collection and House of Wool.

Working on a project, or curious about the brands?

Begin a conversation

We value your privacy

We use cookies to analyze site traffic and optimize your experience. By clicking "Accept", you consent to our use of analytics cookies. Cookie Policy